
When MotivAction needed to build their next generation Incentive & Recognition platform, they turned to JDB Associates. A unique twist with this project is that MotivAction wanted to create a software product that would help them create applications for their customers. This system needed the configurability of a Content Management System and the robustness of an ERP package while maintaining the flexibility to be able to incorporate any client modification.
![]() July 1, 2009 Dave Vernon and Jaime Engel, Partners JDB Associates
7866 Ithaca Lane North
Maple Grove, MN 55311
Dear Dave & Jaime, After more than a year of partnership between JDB Associates and MotivAction, I wanted to formally commend you and your team on your service to MotivAction. Our decision to re-engineer a large segment of our business requires substantial product development, process reform and legacy system considerations (and the list goes on and on). Our strategy is reliant on a number of third party relationships, including JDB. Without a doubt, under Dave Vernon's direction, JDB has set themselves apart from our other partners. Pairing business acumen with a solid understanding of MotivAction's goals, Dave provides judicious guidance for members of my team, advocacy based on our best interests and oversight to the large team of JDB professionals that are embedded within our organization. At the end of the day, I always feel like a valued client of JDB. If we could duplicate the service level, skill and project management rigor we receive from JDB with each of our third party partners, we would be assured of achieving our goals. Thank you for guiding and supporting MotivAction through this important change in our business. With sincere thanks, Janet North Director, Business Development
Recognition & Incentive Systems
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